Director, Agency & Strategic Partnerships at Factual
As Director of Agency and Strategic Partnerships, Tyler is responsible for driving awareness and adoption of Factual’s Location Data with brands, agencies, trading desks, and sales partners nationally.
Tyler’s entire career has been focused within the mobile advertising ecosystem and has a proven track record for building teams that focus on all aspects of mobile channel enablement including sales, strategy and planning, and launching first-to-market mobile campaigns. Before joining Factual, Tyler worked within a strategic brand partnerships division at AT&T, managed US and EMEA sales for Crisp Media (acquired by Quotient Technology), and led an agency account team at The Hyperfactory — the world’s most awarded mobile advertising agency.
Tyler holds a BA in Psychology with a concentration in Media & Society from Hobart College.