THE NEW AGE OF VIDEO MARKETING: BALANCING YOUR TV AND DIGITAL INVESTMENTS
Before you can determine where to invest your time, money, and resources, you need to understand what your consumers are watching and where they are watching it.
- Hosted by -
With TV and digital teams still struggling to work together toward their brand objective, VMA Media has created the only industry forum that brings together leaders from both sides of the spectrum to address today’s most pressing challenges and opportunities.
Videonomics is a 2.5 day invitation-only summit that brings together 200+ executives across brands, agencies, media companies, and service vendors to advance the business of video marketing and advertising. Learn from the marketers and innovative companies that are imagining and building the future of media through a series of presentations, case studies, keynotes, and breakout sessions.
Topics covered at the Videonomics Summit include:
- Brand storytelling
- Balancing TV & digital spend
- Programmatic buying & automation
- Messaging consumers where they spend their time (snapchat, apps, mobile, etc)
- Addressable and multi-screen advertising
- Social & mobile video strategy
- Content creation
For sponsorship inquiries, please contact Chelsea Walker at [email protected]
What past attendees are saying about the Videonomics Summit:
“Videonomics breaks the norm of traditional conferences. Lose the panels and keynotes and let’s have an intelligent discussion about the state of marketing today. There’s an inherent realization that your issues and struggles in the market are the same as your peers. Insightful, inspiring, and good fun. Can’t wait for the next one.”
- Drew Lewis, New Media Director at Wunderman
“I have found the Videonomics events to be very useful and always an excellent use of time in our always-busy schedules. They focus on key topics in real time, bring in great perspective, and promote an active dialogue and agenda. Additionally, they help facilitate ongoing conversation to impact change in the marketplace.”
- Michael Law, EVP, Managing Director, Video Investments at Dentsu Aegis Network
“The Videonomics summit was very informative about a range of important topics including the state of mobile, programmatic, content creation and digital video. The group events were very enjoyable and I was able to speak with people at the event who had services I was interested in hearing more about and also connecting with people I hadn’t seen in years. Overall, a summit like this would be very beneficial to decision makers at brands, agencies and vendors.”
- Tom Williams, SVP/Group Account Director at Initiative
- Speakers -
- The Venue -
The Ritz-Carlton, Laguna Niguel
One Ritz-Carlton Drive
Dana Point, CA 92629
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Perched atop a seaside bluff with panoramic views of the Pacific Ocean and miles of sandy beach, The Ritz-Carlton, Laguna Niguel continues to redefine guest experiences by creating distinctive, unforgettable and epic memories. With a reimagined personality and playful approach to California luxury, the resort captivates guests from the moment of arrival with its awe inspiring location. Located halfway between Los Angeles and San Diego along the coast of Dana Point, guests discover a surf-side retreat that awakens the senses with its unique beachfront setting and remarkable service heritage.